One of the areas I suggest you focus on to optimize your WooCommerce store is checkout friction. Any time there is a sticking point or a moment where your customer is diverted, there is a change that cart could be abandoned.
Even your customer pulling their card from their wallet or having to go to another room to gran their purse is a moment of friction.
Apple and Google have solve this friction point by saving your card and making it available via a face scan or finger print.
In this post I want to go through the process of adding Apple pay to your WooCommerce store via the Stripe integration.
Introduction
In today’s fast-paced digital landscape, offering a seamless and convenient checkout experience is crucial for any e-commerce business. One way to achieve this is by integrating popular payment methods like Apple Pay into your WooCommerce store. Apple Pay provides a secure and frictionless payment option for customers, enabling them to complete transactions quickly and effortlessly. In this blog post, we will guide you through the process of adding Apple Pay via Stripe to your WooCommerce checkout, empowering you to enhance your customers’ shopping experience.
Step 1: Ensure Compatibility and Prerequisites
Before integrating Apple Pay via Stripe into your WooCommerce store, make sure your website meets the necessary prerequisites. Verify that your website has an SSL certificate (HTTPS) installed, as a secure connection is required for Apple Pay. Additionally, ensure that your WooCommerce version is up to date and compatible with Stripe.
Step 2: Set Up a Stripe Account
To enable Apple Pay via Stripe, you will need to create a Stripe account. Visit the Stripe website (stripe.com) and sign up for an account. Follow the steps provided to set up your account, including providing the necessary business and banking information.
Step 3: Install and Configure the Stripe for WooCommerce Plugin
To integrate Apple Pay via Stripe into your WooCommerce checkout, you’ll need to install and configure the Stripe for WooCommerce plugin. You can find this plugin on the WordPress Plugin Directory. Install and activate the Stripe for WooCommerce plugin.
Next, navigate to the WooCommerce settings and select the “Payments” tab. Locate the Stripe option and enable it. Configure the settings by entering your Stripe API keys, which can be found in your Stripe account dashboard. Save the changes, and your Stripe integration is now complete.
Step 4: Enable Apple Pay via Stripe
To enable Apple Pay as a payment option on your WooCommerce store, you’ll need to configure the Stripe plugin. In the Stripe settings, navigate to the “Apple Pay” tab. Enable Apple Pay by providing the necessary information, such as your domain, Apple Pay domain verification file, and Apple Pay merchant identifier. Follow the instructions provided by Stripe to verify your domain and complete the setup.
Step 5: Customize the Apple Pay Button and User Experience
To provide a consistent and visually appealing checkout experience, you can customize the Apple Pay button on your WooCommerce store. The Stripe for WooCommerce plugin provides options to adjust the button’s appearance and position to match your website’s design.
Additionally, consider implementing a user-friendly approach for customers who prefer Apple Pay. Highlight the availability of Apple Pay as a payment option during the checkout process, and clearly display the Apple Pay button. This will help increase user awareness and encourage them to utilize this convenient payment method.
Wrap Up
By incorporating Apple Pay via Stripe into your WooCommerce checkout, you can streamline the payment process for your customers and enhance their overall shopping experience. Offering a frictionless payment option like Apple Pay not only reduces cart abandonment rates but also boosts customer satisfaction and loyalty. By following the steps outlined in this blog post, you can easily integrate Apple Pay via Stripe into your WooCommerce store, taking a significant step towards creating a seamless and modern e-commerce experience for your customers.
If you need help integrating your WooCommerce store why not sign up for one of our webmaster plans. We offer a free trial and we can setup Apple pay for you as part of that trial.
Photo by Karla Hernandez on Unsplash
